Bachelor of Arts (Honours) - Business Management and the Liberal Arts

Business, Management and the Liberal Arts

This Major gives students a comprehensive overview of the major disciplines of business administration and prepares them with managerial capabilities and transferable skills for their professional careers. Moreover, a liberal arts perspective enriches students’ education and personal development.


Selected Major Courses

  • Brand Management
  • Business Environment in China
  • Business Strategy
  • Corporate Finance
  • Corporate Governance and Business Ethics
  • Corporate Social Responsibility
  • Gender, Conflict and Human Rights
  • Global Business and Trade
  • International Marketing
  • Leadership: Theories and Practice
  • Modern Management: The Drucker Approach